Join a trusted HK beverage leader (since 1982) with over 100 brands Work with a premium portfolio, from natural drinks to famed global wines Thrive with full benefits, clear career progression, and a 5-day work week Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business. Responsibilities: Work closely with Off trade sales team to develop business opportunities in supermarket chains, convenience stores ,discounters and liquor shops customer Take the lead to build connections with key buyers with major key customers Negotiate trading terms in an effective way to maximize company’s sales revenue Work closely with brand team to execute brand activations & promotions objectives Planning and implementing the sales strategy and promotion programs to achieve company’s distribution and sales target Review the sales reports, analyze sales data, and gather market intelligence to implement appropriate business strategy Execute and optimize A&P budgets agreed in the brand plans ensuring that the budget expenditures and sales target objectives are in line Requirements: University graduate in Business, Marketing or equivalent Minimum 5-7 years’ experience in Wine or Spirits industry & existing network in the off trade preferred Strong negotiation skills with proven track record of launching successful sales campaigns Result-oriented, data-driven and strong in strategic thinking High proficiency in both spoken and written English and Chinese We offer a stable environment, an attractive remuneration package and career prospects, a 5-day work week and medical insurance. Interested parties, please forward us your full resume with your Expected Salary. All data collected shall be solely for recruitment purposes. Website: