高级现场营销负责人（美国）

Booksy is the leading booking and business management platform for the beauty and wellness industry, operating at the intersection of high-value transactional B2B SaaS and consumer marketplaces.

This role puts you front and center of Booksy’s expansion in our key strategic growth market: the US. As a Senior Field Marketing Lead, your primary mandate is to drive provider acquisition through high-impact field activations, industry trade shows, ambassador relationships, and social selling community initiatives.

Reporting directly to the US Country Manager US, you will own US provider acquisition on the ground, executing strategies that bring Booksy directly to barbers, hair stylists, nail technicians, and estheticians. You will work hand-in-hand with US Sales leadership to dominate trade shows, activate regional campaigns, cultivate an active local ambassador network, and establish social selling strategies that turn grass-roots engagement into sustained market growth.

Field & Community Activations: Design and execute Booksy’s US field strategy, building hyper-local brand presence in key metropolitan areas through salon and barbershop drop-ins, local meetups, and grassroots community outreach.

Trade Shows & Industry Expos: Lead end-to-end event execution and logistics for major beauty and barbering expos (e.g., Premiere Orlando, IBS), driving high volume merchant leads and live platform sign-ups.

Ambassador/Influencer Relationships: Recruit, build, and nurture relationships with influential beauty professionals, barbers, and stylists to act as Booksy brand champions.

Social Selling & Community Building: Establish and cultivate local online and offline provider communities. Develop social selling toolkits and playbooks that empower ambassadors and sales reps to convert peer networks into active platform users.

Peer-to-Peer Referrals: Leverage ambassador relationships and community programs to feed local referral loops and affiliate initiatives.

Tailor field activations and messaging to distinct verticals, adapting approaches for barbershops, nail salons, hair salons, etc.

Field & Event Marketing Track Record: Significant hands-on experience executing field marketing campaigns, trade shows, and local activations, ideally in the US beauty, wellness, or SMB sectors.

SaaS or Marketplace Familiarity: Experience working in fast-paced B2B SaaS companies targeting SMB businesses, or multi-sided marketplace environments.

Remote work with flexible schedules. We're proudly distributed across the globe and remote-first in every market. Some markets have offices you're welcome to use; others are fully remote — either works. For this role, we ask that you're based in the US and able to work Eastern Time hours.

Comprehensive health, dental, and vision coverage.

Company-paid short-term disability and $25,000 basic life insurance, with voluntary long-term disability available.

401(k) — we match 50% of your contributions up to 6%, paid annually, with a 3-year vesting period.

Unlimited PTO for exempt employees, with manager approval.

12 weeks of paid parental leave.

Voluntary pet insurance through Fetch.

$50 a month to spend on services in the Booksy app.

A career at Booksy means you're part of a global team focused on helping people around the world feel great about themselves, every day. From empowering entrepreneurs to build successful businesses, to supporting their customers to arrange 'me time' moments, we're in the business of helping people thrive and feel fantastic.

Working in a rapidly growing and evolving company comes with its own set of opportunities and challenges. If you prefer a stable environment, with clear processes and structures then, we've got to be honest, you won't always find that here. However, if you're a driven self-starter, with initiative and the motivation to grow your career in an environment that's rapidly changing as we scale-up globally, then the chances are that you'll love it at Booksy.

We work in a highly creative and diverse industry so it goes without saying that we strive to create an inclusive environment for all. We welcome people from all backgrounds and are committed to fair consideration in our hiring process. If you have any accessibility needs or require reasonable adjustments during the interview process, please contact us at , so we can best support you.

Think of our AI tool as a really smart assistant for our recruitment team. Its job? To help us move faster, stay consistent, and make sure no great candidates are overlooked.Every application goes through the same AI review to help us spot skills that match the role - but don’t worry, AI never makes the decisions. Real people do. Our recruiters and hiring managers handle every final call. And we regularly review how the tool is used to keep things fair, ethical, and compliant with data protection laws. Curious about how it works? You can always ask how AI was used in your application - it won’t affect your chances in any way. If you have questions, just drop us a note - we’re happy to explain more.