Lemon8 is a social media platform committed to building a diverse and inclusive community where people can discover new content and creators every day.
Lemon8 aims to inspire the community in a number of categories, including parenting, food, fashion, beauty, skin care, travel and more.
People can share photos and videos as well as engage with one another through features such as likes, comments and sharing.
Lemon8 is currently available on iPhone and Android in USA, UK, Japan, Singapore, Thailand, Indonesia, Malaysia and Vietnam.
Responsibilities:- Conduct in-depth user interviews with core community creators to identify unmet beauty content opportunities in the local market.
- Conduct market research and analyze industry trends to help shape the approach to content and influencer strategy.
- Manage the end-to-end establishment of creator partnerships, including sourcing, outreach, contract implementation, draft revisions, content delivery, creator performance reports, and analysis.
- Analyze creators' content & performance and propose innovative solutions to help creators achieve platform success.
- Launch online campaigns to increase content supply and consumption within the app, and raise category awareness.
- Collaborate with cross-functional teams to drive strategic initiatives for social media exposure and user acquisition.
- Hold offline events with KOLs in the beauty industry to attract more core community users to join the app and shape the community culture at an early stage.