Meta(Meta Platforms)岗位:Program Manager, In-Market Testing & Insights Responsibilities
Own in-market testing across the product portfolio — define test design, locale coverage, evaluation criteria, and delivery timelines supporting launch gates and post-launch quality monitoring across Meta's apps, growth, monetization, payments, and commerce surfaces
Lead in-market testing for Meta's AI-powered products as a priority growth area of the portfolio, covering Meta AI and AI experiences embedded across FB/IG/Messenger/WhatsApp
Develop testing methodology for generative and non-deterministic products — build the rubrics, human-evaluation frameworks, and quality dimensions (cultural relevance, factual grounding, tone, language quality, in-locale safety) that traditional pass/fail testing cannot capture
Run the Scaled Insights program — manage vendor partnerships to recruit multilingual users and gather rapid qualitative feedback across international markets
Lead the in-person insights portfolio — design and deliver market-immersion programs giving product, marketing, and leadership teams direct, structured exposure to international user feedback;
own agenda, market selection, participant recruiting, synthesis, and follow-through
Build the bridge to marketing and GTM — partner with marketing, brand, and growth teams to identify in-market testing and insights opportunities that inform campaign localization, launch readiness, and market entry, and to surface local user signal into marketing decisions
Turn results into product decisions — partner with product, analytics, and engineering to translate findings into prioritized recommendations aligned to established product and quality frameworks
Apply AI to insights delivery — AI-generated summary reports, automated analysis and clustering of test results, cross-market synthesis of qualitative feedback, and agentic workflows that shorten time-to-insight
Manage vendors, budgets, and compliance — scoping, performance management, and procurement coordination across testing partners, including contingent workforce policy compliance
Contribute to shared program infrastructure — intake, methodology standards, metrics definitions, and deliverable templates used across in-market testing programs
Define and report program metrics that demonstrate the value and operational health of the portfolio to leadership
Minimum Qualifications
8+ years of experience in program management, product operations, quality/testing operations, or a related field
Experience designing and managing in-market or functional testing programs for consumer products at scale
Experience managing testing or insights programs delivered through external vendor partners
Experience working with product teams to translate user feedback or testing data into product decisions
Experience with international markets, localization, or global product operations
Experience synthesizing qualitative and quantitative feedback into clear, data-informed recommendations for leadership
Preferred Qualifications
Experience partnering with marketing, brand, or GTM teams on market insights, launch readiness, or campaign localization
Background in presenting insights and recommendations to senior product, marketing, and engineering leadership
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Experience designing and delivering in-person immersion or insights programs across multiple markets
Experience managing vendor budgets and contracts, including compliance with contingent workforce policies
Experience with unmoderated or moderated feedback collection methodologies at scale
Experience applying AI/LLM tooling to testing and insights workflows (automated synthesis, summarization, agentic analysis)
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Experience testing AI-powered products, or building human-evaluation frameworks, rubrics, or red-teaming programs for generative AI experiences
Familiarity with product quality, QA, or in-market testing programs in a large technology company
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses.
When Facebook launched in 2004, it changed the way people connect.
Apps like Messenger, Instagram and WhatsApp further empowered billions around the world.
Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
For those who live in or expect to work from California if hired for this position, please click here for additional information.
United States of America:$132,000/year to $189,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location.
Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable.
In addition to base compensation, Meta offers benefits.
Learn more about benefits at Meta.
Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer.
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
Apply for this job
Take the first step toward a rewarding career at Meta.
Apply now APPLY NOW Find your role Explore jobs that match your skills and experience. Search by technology, team or location to find an opening that’s right for you. View jobs
Recruiters can view your conversations with AI. Using AI is optional and does not impact the outcome of your application process.Learn more about AI usage and settings.
Sign up
to ask follow-up questions
Job Search
Technology Teams
Artificial Intelligence
Creative
Infrastructure
Metaverse and Wearables
Product and Program Management
Research and Data
Security
Software Engineering
Business Teams
Business Operations
Partnerships
Sales and Marketing
Career Programs
Research
Accelerate Eng Talent
Students and Grads
Rotational Programs
Working at Meta
Accessiblity and Engagement
Benefits
Culture
Hiring Process
My account
Career profile
Account settings
Messages
Meta Careers Blog
Meta Tech Podcasts
About us
About Meta
Media gallery
Brand resources
For investors
Looking for contractor roles?
Community Standards
Data Policy
Terms
Cookie Policy
Equal Employment Opportunity Metais proud to be an Equal Employment Opportunity employer.
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.
If you need assistance or an accommodation due to a disability, fill out the Accommodations request form Notice regarding automated employment decision tools in New York City Learn more about this here.
©2026 Meta.
If you have any trouble, you can report an issue
Report a bug