市场运营经理

Own campaign execution and execution quality for an assigned business area, from brief through launch, across lifecycle, email, in-product messaging, web, and Meta ads

Use AI as the primary tool for execution work, including build specification, copy and asset variants, audience logic, and QA

Build, configure, and test AI agents that execute campaign workflows, and own the automation roadmap for the area, reporting results in turnaround time, cost, and error rate

Pilot new delivery capabilities, then codify what correct execution looks like and the eval rubrics that hold agents to it

Advise partners at the brief stage on what is executable and at what cost, and translate execution learnings into platform requirements

Find new ways to continually streamline execution processes, including working with XFNs (if needed) to automate handoff

6+ years of experience in marketing operations, campaign management, or marketing automation

Hands-on build experience in at least two digital marketing channels among email, paid social, in-product messaging, web, and SEM or display, with expert-level depth in at least one execution or ads platform (e.g., Salesforce Marketing Cloud, Marketo, HubSpot, Adobe)

Demonstrated use of AI to produce real marketing work output, with specific examples of what was automated and the measured effect on time, cost, quality, or volume

Hands-on experience building, configuring, and evaluating AI agents or LLM-based workflows, including prompt iteration and judgment on where output requires human review

Experience owning campaign execution at portfolio scale, including QA and trade-off decisions across competing requests

Experience scaling impact beyond own execution, through standards others adopted, requirements platform teams built, and enablement that raised team capability

Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)

Experience supporting B2B marketing efforts or high-volume audience segments at global scale

Experience leading the transition of a workflow from manual execution to automated or agentic execution

Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

Experience connecting AI tools to marketing systems through APIs, integrations, or agent tooling

SQL fluency or comparable data skills, sufficient to validate audiences and interrogate campaign performance independently

Comfort working in ambiguity, where the standard does not exist yet and part of the job is writing it

Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)

Meta builds technologies that help people connect, find communities, and grow businesses.

When Facebook launched in 2004, it changed the way people connect.

Apps like Messenger, Instagram and WhatsApp further empowered billions around the world.

Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

For those who live in or expect to work from California if hired for this position, please click here for additional information.

Individual compensation is determined by skills, qualifications, experience, and location.

Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable.

In addition to base compensation, Meta offers benefits.

Learn more about benefits at Meta.

Meta is proud to be an Equal Employment Opportunity employer.

We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.

You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.

If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.

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You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.

If you need assistance or an accommodation due to a disability, fill out the Accommodations request form Notice regarding automated employment decision tools in New York City Learn more about this here.

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6+ years of experience in marketing operations, campaign management, or marketing automation.

Hands-on build experience in at least two digital marketing channels among email, paid social, in-product messaging, web, and SEM or display, with expert-level depth in at least one execution or ads platfor