Meta(Meta Platforms)岗位:Consumer Product Marketing Manager, AI Responsibilities
Influence and shape product strategies, positioning and narratives through the use of data and insights for target audiences in close collaboration with research, product, comms and policy
Develop and execute on go-to-market strategies including goals, metrics for success, asset development and integrated launch planning with cross functional partners
Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long-term engagement
Tackle complex problems with a strategic mindset, and create thoughtful recommendations and action plans for solving those problems
Minimum Qualifications
10+ years of experience in consumer or product marketing
Direct experience in Product Marketing, partnering closely with Product teams
Experience with consumer GTM strategies based on consumer driven insights
Experience working with product, marketing, policy and communications teams at all levels of management, both internally and externally
Experience driving presentations with executives and cross functional teams
Experience with consumer facing product launches and consumer campaigns
Experience developing and driving analytically rigorous online and offline marketing campaigns with a variety of internal teams and external stakeholders
Project management experience
Bachelor's Degree in Business, Marketing or Creative discipline, or equivalent practical experience
Preferred Qualifications
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Internet or technology industry experience
MBA
Experience with marketing AI Products
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
Copywriting experience
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses.
When Facebook launched in 2004, it changed the way people connect.
Apps like Messenger, Instagram and WhatsApp further empowered billions around the world.
Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
For those who live in or expect to work from California if hired for this position, please click here for additional information.
United States of America:$160,000/year to $224,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location.
Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable.
In addition to base compensation, Meta offers benefits.
Learn more about benefits at Meta.
Equal Employment Opportunity
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You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity Metais proud to be an Equal Employment Opportunity employer.
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You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.
If you need assistance or an accommodation due to a disability, fill out the Accommodations request form Notice regarding automated employment decision tools in New York City Learn more about this here.
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