Meta(Meta Platforms)岗位:Marketing Insights Researcher, Business - Enterprise GTM Responsibilities
Contribute to the learning agendas for the enterprise audience ecosystem to inform strategy development and to support progress on business goals
Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing strategies, campaign development, product development, and channel strategy
Translate research findings into actionable insights with clear recommendations;
producing highly effective communication that motivates people to apply learnings in marketing and across the organization
Collaborate with cross-functional teams to define requirements, scope, deliverables and goals
Minimum Qualifications
Research Expertise:6+ years of research experience.
High degree of qualitative and quantitative research expertise, with the ability to apply them in a business context to drive decision-making and raise salience of new opportunities
Marketing Expertise:Proven expertise in shaping insights-driven marketing campaigns and product launches from definition to execution, with a focus on shaping strategy, driving alignment, and delivering business outcomes
Strategic skills: Experience navigating ambiguity, identifying strategic problems to solve, setting priorities, and driving learning agendas with minimal guidance
Influencing skills: Experience influencing, and providing direction to cross-functional teams, including engineering, data science, sales, product, and creative to execute and evaluate marketing campaigns
Preferred Qualifications
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
Experience with marketing strategy, campaigns, analysis, and measurement
Experience researching enterprise or B2B audiences, buyer journeys, and go-to-market strategy
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses.
When Facebook launched in 2004, it changed the way people connect.
Apps like Messenger, Instagram and WhatsApp further empowered billions around the world.
Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
For those who live in or expect to work from California if hired for this position, please click here for additional information.
United States of America:$138,000/year to $188,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location.
Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable.
In addition to base compensation, Meta offers benefits.
Learn more about benefits at Meta.
Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer.
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity Metais proud to be an Equal Employment Opportunity employer.
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.
If you need assistance or an accommodation due to a disability, fill out the Accommodations request form Notice regarding automated employment decision tools in New York City Learn more about this here.
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